ROCIO MORENO
ro_moreno@hotmail.com
ABOUT ME
I’m a Graphic Designer with 20+ years of experience and a background in gallery
direction and visual design. Experienced in helping clients shape spaces that feel
intentional, balanced, and personal. Strong eye for composition, color, and atmosphere,
paired with a warm, relationship-driven approach to client service. Skilled in
relationship building and comfortable working in showroom or gallery environments
where presentation, taste, and attention to detail define the experience.
SKILLS
Client & Design Strengths
• Client consultation
• Visual composition & color sense
• Spatial presentation
• Exhibition & event layout
• Relationship building
• Brand storytelling
• Detail-focused execution
EDUCATION
University of Buenos Aires (2003) - Argentina
Achieved a Bachelor’s Degree in Graphic Design - Academic training in Art History.
LANGUAGES | TOOLS
Spanish: Native | English: Fluent | Italian: Basic
• Adobe Illustrator, Photoshop, InDesign & Acrobat
• AutoCad (basic)
• Microsoft Office
• Mac OS
WORK HISTORY
The Loop Art Gallery | Owner - Gallery Director & Design Consultant
Los Angeles, California, 2018 - Present,
• Promotion of Latin American artists in the LA art market.
• Guide collectors and walk-in clients in selecting artwork and arranging pieces within homes, offices, and hospitality spaces.
• Curate exhibitions and design gallery layouts to create a welcoming environment and encourage client engagement and sales.
• Build and maintain relationships with artists, designers, and returning clients through events, previews, and consultations.
• Developed gallery brand identity, visual materials, and in-store presentation from concept
through execution.
• Produce pop-ups and special events that introduce new audiences and expand the client base.
DO STUDIO | Graphic Designer
Remote (Los Angeles–Buenos Aires), 2016 – 2018
• Created brand and marketing visuals for retail and consumer clients.
• Collaborated directly with clients to translate ideas into cohesive visual systems across print and digital.
• Maintained consistency of color, typography, and layout across campaigns.
Relocation Period
Argentina to Los Angeles, CA, 2015 – 2016
Alicorp Argentina | Senior Graphic Designer - Marketing
Buenos Aires, Argentina, 2008 – 2015
• Led brand identity, packaging, and retail presentation projects for national consumer brands.
• Worked with marketing and trade teams to ensure visual materials supported in-store presence and customer recognition.
• Coordinated production with printers and vendors to maintain quality and consistency.
• Designed and coordinated national and international corporate events.
• Direct relationship with press agents and advertising agencies.
Earlier Experience
Marketing, event coordination, and design roles supporting brand presentation, client
events, and visual communications in Buenos Aires and abroad.
Companies I have collaborated with in Event Coordination:
Gancia, Yacht Club Puerto Madero, GlaxoSmithKline, Pfizer, Deloitte, Assist Card, Alicorp,
Volkswagen, Intel, among others.